RIZWAN UR RASHID; SAYYID KAMRAN HUSSAIN; SHEHROZ NAWAZ. The Role of Data Governance, Integration Architecture, and AI-Enabled Analytics in Enhancing Decision-Making Effectiveness: Evidence from the Telecom Sector in Saudi Arabia. AI, Technology & Social Transformation, [S. l.], v. 1, n. 2, p. 1–10, 2025. DOI: 10.61503/. Disponível em: https://journals.smdrc.org/index.php/AITST/article/view/6. Acesso em: 1 apr. 2026.